"We're really excited to expand the two-up program for this season," said Chris Ulrich. "We have a brand-new 2017 Suzuki we've built, plus we have more involvement from industry partners and, of course, Dunlop. The best thing of all is that the fans can now experience it. It has been a lot of fun for me doing the VIP and media rides over the years but this is going to be awesome. It's a once-in-a-lifetime deal and a unique program where you can feel what it is really like, on a real Superbike, on the same course, in front of the fans. We think people are going to get an experience they will never forget."