AIMExpo: 2015 Powersports Business Institute Schedule Announced

2015 AIMExpo: Powersports Business Institute Promotional Shot

American International Motorcycle Expo Press Release:

The American International Motorcycle Expo has announced details for the 2015 Powersports Business Institute @ AIMExpo, sponsored by CDK Global Recreation and National Powersport Auctions. AIMExpo’s comprehensive, dealer-focused educational program returns for its third year, boasting an enhanced curriculum tailored specifically for dealers. PSBI@AIMExpo is produced in partnership with EPG Media, publishers of Powersports Business.

For 2015 PSBI@AIMExpo expands to 42 seminar sessions among five tracks, targeting enhanced dealership profitability and operations. The curriculum focuses on improving all facets of the powersports retail business model in five key areas: Sales & Marketing sponsored by Fisher Investments; Leadership Plus sponsored by ARI Network Services; Service & Operations; Powering Profits sponsored by McGraw Powersports; and the newly added track geared toward AIMExpo’s growing V-Twin dealer audience, the Brick & Mortar Success Guide.

The 2015 program can be found HERE.

“A guiding principle of AIMExpo from the beginning was that the platform must serve the industry while also adding value to the industry. The primary objective of the PSBI@AIMExpo program is to do exactly that by providing dealers with insights into the latest market trends, and actionable steps to improve the core aspects of their business,” said AIMExpo’s Marketing Manager, Kevin Nixon. “PSBI@AIMExpo launched as a vital component of the inaugural show in 2013, and by combining feedback from the industry and past PSBI attendees we’ve fine-tuned and grown the curriculum. Knowledge is power, and the more critical thinking we can provide the powersports dealer base, the stronger our entire industry becomes.”

2015 AIMExpo: Powersports Business Institute Promotional Shot

The 2015 PSBI@AIMExpo sessions will be held during the event’s trade days on Thursday, October 15, and Friday, October 16. The roster of speakers scheduled for this year, which includes both individuals new to AIMExpo as well as returning seminar leaders, will feature knowledgeable and well-respected voices from both inside and outside the industry.

“With the addition of the fifth track designed for independent retailers, especially V-Twin independents, we’re confident that dealers will agree we have taken a significant step forward in building this year’s lineup,” said Powersports Business editor in chief Dave McMahon. “Our industry continues to shine thanks to dealers, both franchised and independent, who have endured over the past few years in a slowly growing economy. Dealers will walk away from PSBI@AIMExpo seminars with usable information that will have an immediate impact on their ability to make their business a more effective and profitable enterprise.”

PSBI@AIMExpo is an entirely free program created for dealers attending AIMExpo. Likewise, registration for a trade credential to attend AIMExpo is also free for qualified powersports dealers (CLICK HERE TO REGISTER).

For more information: www.aimexpousa.com