Yamaha’s New One-Stop Shop

The Parts and Accessories division of Yamaha Motor Corporation, U.S.A., announced today that it created a new e-commerce website that enables consumers to purchase factory parts and apparel at a single online destination. At www.ShopYamaha.com, folks can shop quickly for a huge selection of Yamaha Motor products, items that range from, say, a simple Yamaha Racing hoodie sweatshirt and an Ogio gearbag to a camshaft chain for your WR250R. Parts are also available for Star motorcycles as well as Yamaha's ATVs, snowmobiles, side by sides, and personal watercraft.

At this time of year, Yamaha says stocking stuffers like the Yamaha Factory Racing watch (from TW Steel) and heated snowmobile grips will be popular. But bigger items such as helmets and other riding gear remain available, and they can still be ordered in time for Christmas.

Our suggestion: If you own a Yamaha or know somebody who does, hit the new website and browse. Find something you’d like or need, and then either buy it for yourself or send your wife the link. Lastly, the new Yamaha e-commerce website also has a dealer locator, which is perfect for those of us who feel the need to touch and feel and try on any product we’re considering before actually buying it.